ServiceTitan vs Workiz
ServiceTitan and Workiz both target home service businesses, but at completely different price points and complexity levels. ServiceTitan is the $245+/month enterprise platform that dominates large operations. Workiz starts at $65/month and has exploded in popularity among locksmiths, junk removal, appliance repair, and smaller HVAC/plumbing shops. If you're deciding between the two, company size and budget are the deciding factors.
TL;DR — Quick Verdict
Workiz wins this comparison with a score of 482 vs 459. Growing 1-10 person teams wanting professional operations at low cost. ServiceTitan is better if you need: established operations with 5+ trucks and $500k+ revenue.
Quick Facts — ServiceTitan vs Workiz
Categories compared: AI & Dispatch Intelligence, Affordability & Value, Phone System & Communication, Ease of Setup, Marketing Attribution, Inventory Management. Analysis by the Velocity AI Insights editorial team. Last updated 2026-06-22.
ServiceTitan
Enterprise AI Field Service Platform
Typically $245-$398/month per technician
Best For
Established operations with 5+ trucks and $500K+ revenue
Strengths
Weaknesses
Workiz
Affordable Field Service for Growing Teams
Lite $65/mo (2 users), Standard $149/mo (5 users), Ultimate custom
Best For
Growing 1-10 person teams wanting professional operations at low cost
Strengths
Weaknesses
Feature-by-Feature Comparison
Scores out of 100 based on capability depth, market feedback, and implementation quality.
459
Total Score
Workiz wins 23 points
482
Total Score
Ready to Try Workiz?
Workiz scored 482 vs 459 — growing 1-10 person teams wanting professional operations at low cost.
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ServiceTitan Demo
Detailed Analysis
The Price Gap Is Real
Workiz Lite starts at $65/month for 2 users. ServiceTitan starts around $245/month per technician. For a 3-person team, that's roughly $65-$149/month for Workiz vs. $735-$1,200/month for ServiceTitan. That's a 5-10x price difference. Workiz makes professional field service management accessible to businesses that simply can't afford ServiceTitan's enterprise pricing. The standard plan at $149/month includes 5 users, VoIP, online booking, and inventory — features that would cost $1,000+/month on ServiceTitan.
Built-In Phone System: Workiz's Secret Weapon
Workiz includes a VoIP phone system with call recording, IVR menus, and automatic call-to-job creation. When a customer calls, Workiz automatically pulls up their history, creates a new job, and starts recording. This eliminates the need for a separate phone service like Grasshopper or RingCentral. ServiceTitan integrates with phone systems and offers call tracking for marketing attribution, but the phone system itself is a separate cost. For small teams where every call matters and budget is tight, Workiz's built-in phone is a genuine differentiator.
Dispatch Intelligence: The Enterprise Divide
ServiceTitan's AI dispatch is its crown jewel — machine learning that optimizes technician assignments based on skills, location, traffic, and customer history. It genuinely gets smarter over time and delivers measurable efficiency gains at scale. Workiz offers a visual dispatch board with drag-and-drop scheduling and GPS tracking, but no AI optimization. For 1-5 trucks, manual dispatch works fine. At 10+ trucks, the lack of AI optimization becomes a real bottleneck. This is the core reason companies outgrow Workiz and migrate to ServiceTitan.
The Migration Question
Many successful home service companies follow a predictable growth path: start with Workiz (or Jobber) at $65-$149/month, build the business to 5-10 employees, then migrate to ServiceTitan when AI dispatch and marketing attribution justify the premium. Workiz's data export is clean enough to make migration feasible, though you'll still lose some historical reporting in the transition. The key question is timing: migrate too early and you're overpaying for features you don't need. Migrate too late and you're leaving dispatch efficiency and marketing ROI on the table.
Our Verdict
Based on hands-on analysis across 6 categories by the Velocity AI Insights editorial team.
Choose Workiz if you're a 1-5 person team, budget matters, and you want to look professional without enterprise costs. The built-in phone system, online booking, and inventory management at $65-$149/month is exceptional value. Workiz proves that you don't need to spend $1,000+/month to run a professional operation.
The growth trigger: When you consistently have 6+ technicians in the field and spend $2K+/month on marketing, it's time to evaluate ServiceTitan. Until then, Workiz delivers everything you need at a fraction of the cost.
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